Naive documents the return of classical graphic design reminiscent of the 1940s to 1960s in contemporary
graphic design.
The naive is a childlikeness, where it is no longer expected. Friedrich von
Schiller
A minimalist design vocabulary is currently being reinvented by a troop of young
graphic designers who are rediscovering the stylistic elements reminiscent of
classic graphic design such as silkscreen [...]
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